Video marketing is one of the most impactful marketing strategies used since it offers excellent ROIs. Let's not jump the gun on video marketing as there are various ways to do it, such as animated video marketing.
Animated video marketing is one of the forms of video marketing. What makes it so significant? First of all, videos are very engaging and entertaining. Moreover, they instantly attract attention, from kids to adults, all may find themselves glued to the animated videos. That's not all. With video marketing, you can make complex data understandable. Through visual illustrations, you can engage and resonate with the audience. These are some of the tactics used in video marketing, and in animated marketing videos, they make it even more relatable. Herein, figure out how to make animated marketing videos and some of the best video animation software.
Part 1. Why Animated Marketing Becoming More and More Important
Animated video marketing offers customers and consumers exciting experiences and impressions that make them more likely to purchase from your brand. Videos in marketing help initiate emotional interactions with the consumer or customer as this form of marketing uses three levels of communication, audio, visual, and passionate. Some of the main reasons why animated video marketing is becoming so popular are because people can see, hear, and understand.
- Here's why?
- • Videos are more appealing and eye-catching. Since you are marketing your brand and people can see it, it creates a brand uniqueness.
- • As customers and consumers hear you, it makes them more compelled to purchase from your brand. Also, being able to listen to you is of significant importance as you can shed light on what your brand is all about.
- • This ultimately makes them understand you since you can emphasize and even provide information on the simplest to the most complex concepts customers, consumers, and viewers would like to know. Detailed here-in are impressive and some of the best-animated marketing software and videos in 2020.
Part 2. Top 5 Animated Marketing Video Maker
01 Moovly
When it comes to creating animated videos, Moovly is one of the best-animated marketing video makers. With three simple steps to create a video, it makes the entire process fun and enjoyable. Among some of its helpful products include the Moovly Studio and the Video Automator. It is also beneficial in creating, explaining, promoting, training, and tutorial videos. Its pricing starts at $5 a month, and there is a business subscription that costs $300 a year.
02 Prezi
Prezi is a tool for those in business, educators as well as students. It offers so many incredible tools, such as videoconferencing tools. You can create moving and zoom-able presentations, appear alongside your content while presenting, and even make amazing interactive charts, infographics, maps, and reports. It has got different pricing plans. These are the Standard, Plus, and Premium packages.
03 Explee
Explee is a cloud-based video animation tool with many fancy features. It brings to life any pictures, drawings, and schemas to convey the messages to the audience. With is whiteboard animation or video scribing, you can easily share even the most complex notes since you can spice up the animations to draw your audience's attention. Explee business plan starts at $25 per month.
04 Google Web Designer
With dynamic workflows, seamless integration with other devices, and many tools to help you design and develop is the Google Web Designer, which is among the best-animated video marketing tools. These are just a few of its magnificent capabilities with other features such as interactive elements to make video animation much more effortless. Though an HTML5 design tool, it still has got so many different components and content creation tools. One significant upside to the beginner is that no coding is required to get started. It is a free tool.
05 Vyond
Useful in fields such as training and e-learning, marketing, and human resource. Vyond is another excellent tool. It is suitable for everyone else in any other area. It offers data security and privacy as it has implemented security processes in line with industry-accepted standards, regulations, and certifications. It is easy to use, and you can make videos like a pro. It has different pricing plans with a primary or essential plan starting at $299 per year.
Part 3. 3 Best Animated Marketing Videos in 2020
01 Hubstaff
Hubstaff is tracking software that enables you to keep track of your employees' activities. It is an excellent way to monitor and measure productivity. It is instrumental as it can even integrate well with other project management software making it even more popular.
02 Getresponse
Getresponse is a platform with a suite containing email marketing and campaign management tools. It is a great way to enhance sales, maximize ROIs, and ultimately succeed online.
03 Grasshopper
Grasshopper is a new and innovative software that lets you handle your business from the comfort of your cell phone. You can run your businesses smoothly, and it is possible without needing too much hardware.
Part 4. How to Make Marketing Videos Easy Online
Animated video marketing helps give you an edge in today's tough competition in the marketing world. To get your brand noticed and recognized, you will need up-to-date tactics. The use of animated videos is one of the great tactics to land you new and many more customers and consumers of your brand. While it's also one aspect of video marketing, you can often alternate from animated videos to other kinds of videos such as explainer and tutorial videos to engage more with them. To help you make these videos, you can use VidAir, a comprehensive platform with all the necessary tools to make videos. It is easy to use and free online tool.
If you are looking to learn how to make animated marketing videos, you could use any of the software suggested above. Creating animated videos will only take a short time. You can also view some of the best-animated videos detailed above to help you understand how to undertake the entire exercise of creating animated videos. While animated videos can be useful in marketing and other forms of videos, such as explainer or DIY tutorial videos, you may need to use a handy tool. Thus, you must try Wondershare VidAir as it is one of the best tools to help you create any video.
