A content marketing calendar sometimes called an editorial calendar, is a tool for helping content marketers plan and execute their marketing strategies in real-time. This article takes a look plus a review of five websites to get a smashing content calendar template.
Part 1. What Should a Content Calendar Include?
01 Publish Dates
What is an editorial calendar without deadlines? A content calendar must include deadlines because they are vital for any brand looking to publish content frequently.
02 Focus Keyword
Creating kickass content for your blog is an excellent way to increase traffic and convert them to sales. But you can't achieve this success without proper keywords.
Although this sounds pretty obvious, it's still a mistake that most marketers make. A content calendar should always include the subject or title of the content you dish out on your blog or social media.
04 Holidays and Key Events
The best digital content calendar should include a column to list all upcoming holidays and important events.
05 Your Content
Your editorial calendar should include what you're going to write on each blog or say on each channel.
Part 2. Top 6 Sites for You to Make a Content Calendar
Finding the best content calendar template can be a stressful affair for content marketing strategists. Fortunately, you can find one on either of these six websites:
HubSpot is indeed one of the most popular email marketing tools. Not only is it 100% free, but HubSpot also features powerful CRM automation solutions to help you build a lasting client relationship.
CoSchedule is another online tool that allows you to get a free PDF calendar template for simply signing up.
If there is an area where Investisdigital shines, it's creating simple yet detailed editorial calendars. Here, you'll get a content calendar template in excel with a content roadmap to help you plan out the entire year's content to share.
04 Bob Angus
At Bob Angus, you'll get an intuitive editorial template that comes in a spreadsheet or Google Docs format. With it, you can easily plan and track your content before and even after the deadline.
05 Blue Wire Media
Blue Wire Media helps you manage your blog and social media publications with its free content calendar template that's editable on Google Sheet.
06 Brett Snyder
Finally, you can track your blog and social media publications with a free content calendar template from Brett Snyder. This calendar boasts a straightforward format that even the greenest of hands will find comfortable to use.
Part 3. Easy Online Marketing Video Maker
After downloading a free content calendar template, it's time to fill it up with relevant information like videos.
In that case, use Wondershare VidAir to create amazing videos for your marketing campaigns. This online app is free, with no registration required to create videos. It offers users hundreds of free and beautiful video templates to customize with royalty-free music, stock photos, fun effects, stickers, and so on. You can also upload your own local media files and customize them accordingly.
So, are you ready to create a content calendar template to organize your work like a pro? Just follow the tips above. Remember, you don't need to break the bank for an editorial calendar template, as most of the options above are free.
3 Steps Guide to Make Videos with Wondershare VidAir