Cyber Monday Shoe Sales Video Ideas

Top 5 successful shoe ads give you more inspiration of marketing


Do you know that nearly 20% of the retail sales happen during November and December? Knowing that these two months are the most crucial for retail companies makes sense to think about doing your Cyber Monday shoe sales campaign in the right way.

Cyber Monday is a big day for online retailers, meaning that every online retail business will receive the cut-throat competition. This article has been crafted to let you know about how you can upscale your Cyber Monday shoe sales videos, which will boost your sales.

Part 1. Top 5 Cyber Monday Shoes Videos to Take Inspirations From

01 Nike- You Can't Stop Us

Cyber Monday date: 30th November 2020.

Even though this is not a Nike Cyber Monday ad campaign, retailers can learn a lot from this simple yet intense video. Look at the video. They show us unity, talking about Black Lives matter, and promoting their brand in a subtle yet the right manner.

If you can come up with such a creative idea, we believe your Cyber Monday sneaker sales video can have such gravity as well. The more your ad campaign will become relatable, the more people will engage with your brand, making them want to buy from you more.

02 Adidas- Ready For Sport

Cyber Monday date: 30th November 2020.

If you want to take inspiration from the Adidas Cyber Monday ad campaign, you can watch the Adidas "ready for sports" ad campaign. Look at how Adidas has promoted its shoes, clothing lines, and accessories beautifully.

Apart from sending an important message that you need to overcome fear to achieve success, they have skillfully talked about sports. Being a sports apparel company, Adidas has displayed its sports merchandise tactfully. Brands need to bring value to their marketing techniques, and Adidas is a clear winner in doing that.

03 Vans- Mini Episodes

Cyber Monday date: 30th November 2020.

Vans has a somewhat different approach when it comes to promotional ads. The way they represent their brand is not just enticing, but highly appreciable too.

They usually break down one ad into different episodes, making the audience want to check out the rest. This can be great for those who want to take inspiration from Vans Cyber Monday sale.

Just like them, you could be uploading different videos in parts for different deals. This way, your customers and viewers will remain engaged and eagerly wait for the next video for the Cyber Monday sale. You can use this idea to break down one-day deal shoe ad campaigns. Let your customers have the anticipation and engage with you better.

04 Zappos- Run Wild

Cyber Monday date: 30th November 2020.

If you didn't know already, Zappos is an online shoe retailer company. Those looking for Zappos Cyber Monday, we might have something that will inspire you.

In this short video clip, a mother is shown taking care of her kids and herself in the perfect way. She takes care of her children and family first before wearing a beautiful pair of Zappos shoes to run for good health.

The ad is straightforward yet does the job pretty accurately. If you want to create a short, crisp, and to the point ad campaign for Cyber Monday, your ad could be something like this as well. It's fun to watch, short, and displays Zappos shoes in the right way.

05 Footlocker- You Influence the Influencers

Cyber Monday date: 30th November 2020.

We picked this video out of Footlocker's many marketing videos because they deliver the right message while branding themselves. They picked Anthony, who is an influencer.

He talks about how you need to stay positive while influencing other people rather than looking at different influencers' followers. While delivering his message, the brand skillfully showed a few clips of him wearing Footlocker shoes. And this is how intelligent marketing is done.

We recommend watching this video and subtly marketing your Cyber Monday sales for those looking for Footlocker Cyber Monday. Remember, marketing doesn't always have to be all bling; sometimes, it can be simple yet attractive.

Part 2. How to Make Your Cyber Monday Marketing Videos?

If you want to make a nice and attractive video about Cyber Monday sneaker sales, you can use a video editing tool called Wondershare VidAir.

This easy to use tool will not just let you make a fantastic video, but you will find a galore of templates to choose from. Not only this, but you will also be able to edit your video just the way you want. The good thing about VidAir is that it has an intuitive interface and extremely straightforward to use.

The step-by-step guide for those who are new to VidAir

Step 1 Sign Up or Log in

The first thing to do is sign up if you are new; else, if you are a Wondershare user, you may use the same credentials to log in.

signup vidair

Step 2 Check out the wide range of templates

Once you are signed up or logged in, it's time to take a tour of the templates collection. If you are looking for a particular template, go to the search bar, and insert the right keyword. Select the one that caters to your needs and wants.

check out template

Step 3 Go ahead and edit your video

Now that you have picked your template, it's time to spend some time on the video. VidAir lets you edit your video by adding text, videos, images, audios. Not just this, you may also import files from your system. Create a stunning Cyber Monday shoe sale video, and remember to make it attractive. Click on the save as option to save the video and export the file to your computer.

edit video and export

So, that's about it. Take some inspiration from the big brands.

Learn from them, and take advantage of VidAir to create a stunning Cyber Monday video! VidAir will let you create a fantastic video for your Cyber Monday ad campaign without spending a lot of time.