How Does Email Automation Help Your Marketing Campaigns

According to statistics, there are more than 3 billion email accounts worldwide. Also, 91% of all email users check their inbox daily. Now, if you're a digital marketer, the numbers are too good to ignore. But to build a lasting customer relationship, you need something called email automation. So, what exactly is email marketing automation, and how can it help your business grow? This article takes a look!

Part 1. What is Email Automation?

Email automation is a digital marketing strategy that involves creating email campaigns to reach the right audience at the right time.

Part 2. How Do I Set Up Email Automation

Let's learn how to create a Mailchimp email automation with some simple steps. Remember that Mailchimp is one of the most popular email marketing and CRM platforms you can use without paying a dime.

Part 3. Recommend Video Marketing Online Tool

Emails and videos go together like bread and butter. Most marketers embed videos on their emails where customers can click the video thumbnail to open the landing page.

That's because videos can't directly play on emails due to security and spam reasons. Having said that, use Wondershare VidAir to create a catchy marketing video for any occasion or industry.

Conclusion

With Mailchimp, you can create the perfect email automation strategy and track your progress for free. And yes, use VidAir to add a killer video to your email marketing campaign. Success!

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3 Steps Guide to Make Videos with Wondershare VidAir

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Step 1 Login Wondershare VidAir Go to https://vidair.wondershare.com/ and click the Login button to proceed with your ID credentials. Create Sign Up if you haven’t any account on Wondershare yet.

Step 2 Choose a social media marketing theme Goes after selecting your social media video template depending upon the theme of marketing. Click Use this Template tab after confirming the aspect ratio.

Step 3 Create & Export Upload button to personalize the theme as per your marketing requirements. Click the Export tab to download your project after selecting the resolution.